BILAL

PRODUCT DESIGNER
Hello!

👋

I am a full-stack product designer based in Seattle, WA ⛰️

I help teams ship 📦 zero-to-one products. I have done this multiple times in my 11 years 👴🏻 of experience across startups⛺️ as well as small teams within bigger companies 🏢


Currently, building a new living room experience at

Bilal Mohammed

My
work

My
work

My work

View all

Select work

Amazon
Freevee

Amazon
Academy

Flipkart

Blapp

revenue of $53M/mo and more than 65M MAUs

my recent big win at Amazon.. took the product to market in less than 4 months

been the first designer in 6 of my 8 gigs

In my 11 years of full-stack UX career, helped more than 8 startups go zero to one.

🫡

2013

2024

Co-founded a UX studio

UX Designer

Two of the fastest-growing

startups in India

Designer,
Co-founder

Phase 1 → focussed on honing full-stack skills.

Phase 2 → learnt how to be a salesman for design

leveled up on interactive prototyping

Phase 3 → focussed on building cross-org relationships

led design charters involving

larger teams and ambiguous scope


✔️ Focus on leadership

✔️ Stronger as a researcher
✔️ Data-informed growth experiments


LEARN FROM USERS

FRAME THE

PROBLEM

MAKE BETS

FORM

ALIGNMENTS

MEASURE

SUCCESS

IMPLEMENT

More or less

My Process

  • A/B testing

  • Dogfooding

  • Voice of the customer (VOC)

  • hypothesis

  • user journey

  • visual design

  • primary, secondary research

  • user interviews

  • PR-FAQ

See more

deets

My

Notes

Things I overheard

at work

🚧

Editing…

  • Temporary solutions to temporary problems usually become permanent problems”

  • When designing, if you don’t feel the need to add 20% back, then you haven’t deleted enough.

  • "The simplest solution already exists in our plain sight. We just have to remove all the over-engineering and over-solving.


    This can only happen when people with good judgement have conflicting ideas. Carving out the excess to uncover the insights that have been hidden in plain sight all along"

  • "If you aren't embarrassed by your first version, you've probably launched too late."

  • "You don't arrive at great user experience by deconstructing intricate complexities but rather by exploiting unrecognized simplicities."

  • "Kind before clever.

    Doing over criticizing.

    Effective over efficient.

    Long term over short term.

    Avoiding stupidity over seeking brilliance"

  • “You get paid linearly for analyzing and solving problems. You get paid non-linearly for creating opportunities"

  • “Most geniuses—especially those who lead others—prosper not by deconstructing intricate complexities but by exploiting unrecognized simplicities.”

  • "The distance between action and results shrinks with consistency"

  • "A product’s complexity shouldn't be hidden under a layer of simplicity."

  • "every feature added is cognitive debt borrowed

    …unless the payback is an exponential curve of value delivered"

“Design systems hash out the easy problems, so products can focus on the hard ones”

BILAL

PRODUCT DESIGNER

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